Sporting de Gijón Kit Launch 2017/18

Nike Football: Sporting de Gijón

Brief
To build buzz around the launch of the 2017/2018 Sporting de Gijón kit.  

Solution
Working with the client, we researched the club to find the principles that defined them as a team. We then created a line to encapsulate the feeling around the launch of the new kit. 

Role
Researched the club to define their tone of voice
• Wrote the copy for the kit launch

For this project, I worked alongside the great team at production company Binalogue. See more of their awesome work at binalogue.com.

Sporting de Gijón Kit Launch 2017/18

Sporting de Gijón Kit Launch 2017/18

This execution appear online.