Nike Football: Master Control

Nike Football: Master Control


Brief
Introduce the world to Nike Football+ – a completely new approach to training. One that came free with Nike’s new CTR 360 boot.

Solution
We came up with an integrated campaign that launched the boot and re-shaped the expectation of what new kit can do for your game.

Role
 Wrote all the site copy that supported the training programme
• Scripted and oversaw production of the promotional film used here

Won Creativity in Mobile Advertising, IAB Grand Prix Awards: 2010

 

Nike Football: Master Control